As the golf season is in full swing and we have already watched 3 out of the 4 PGA majors along with plenty more tournaments and elevated events, us viewers have had our tvs hijacked week in and week out by a slew of advertisements. Commercial breaks and advertisements are something we have come to…
Category: Substack
Stuffed with Regret: Why Keyword Stuffing Belongs in the SEO Graveyard
In the nascent era of the internet, digital marketing resembled the untamed landscape of the Wild West. With minimal regulations in place, adept marketers seized the opportunity to game search engines and elevate their content visibility. One of the most popular and overly taught techniques back then was keyword stuffing. Today, however, keyword stuffing is…
Charting Success: A Comprehensive Guide to Product Lifecycle Management (PLM)
Before we get into it, let me just set some framework. I am going to be talking about both Product Lifecycle Management (PLM) and Product Information Management (PIM). This post will be about PLM so please give it a read and then check back later for PIM if you feel inclined to do so. Along…
Why Vanity Metrics Are the Junk Food of Data—and What to Eat Instead
I may not give the most fair shake for the topic of the following post… But as someone who cares so little for the vanity metrics, I am totally qualified to tear them down for their clear insignificance. I would be a liar If I made it seem that I did not use or enjoy…
Beyond the Lens: Navigating the Transformative Landscape of AI-Generated Visuals
In the fast-paced world of digital content creation, a transformative shift is quietly unfolding, posing a significant challenge to the established order of the stock photo industry. The surge of AI image creators, showcased through platforms like Midjourey, DALL-E, and even a complimentary (free) Bing AI Images, is beginning to cast a shadow over the traditional giants – Getty Images, Shutterstock, and Adobe Stock.
Navigating the Limbo Between Christmas and New Year: A Reflection on End-of-Year Purgatory
Embarking on a modest quest for self-improvement as we step into the new year, I’ve initiated this newsletter to coincide with my admittedly (very very very) sporadic blog posts. It’s a conscious effort to kick off 2024 with more intentionality and purpose in sharing thoughts, insights, and perhaps a bit of chaos along the way….